Intelligent technologies set new standards in online food retail

REWE Markt GmbH is one of the pioneers of digital food retail in continental Europe within the REWE Group. REWE’s goal is to bring online food retail in Europe up to a whole new level using innovative process optimization in intralogistics. 

That’s why REWE decided to invest in the Scarlet ONE project – the company’s very first automated food fulfillment center (FFC) – at their site in Cologne. At this site, e-commerce orders for the REWE delivery service will be prepared. Customers can shop for their groceries in the REWE online shop and have them conveniently delivered to their door.

12.000 Groceries

5 Temperature Areas

Total 11 Pick-it-Easy Work Stations

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More Information

KNAPP has extensive experience in shuttle technology and, what’s more, they were prepared to think about, develop and implement many innovations with us.

Andreas Palmen

General Manager first automated Food Fulfilment Center
in Germany at REWE

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The solution at a glance

4 Pick-it-Easy Work Stations for chilled food

for chilled food

6 Decanting Work Stations

4 Dollytizer

7 Pick-it-Easy Work Stations

for shelf-stable goods

5 Temperature Areas

-24°C, 0°C, +4°C, +10°C, +18°C

Evo Shuttle Solution

for ambient, chilled, dispatch, sequence and consolidation buffer

Must-haves: freshness & quality in the shortest time

Eingehende Güter werden im System registriert und in Kisten zur Lagerung im Evo Shuttle verstaut.

Maximum freshness and quality

In food retail, the freshness and quality of groceries are a fundamental requirement. Even before the products are stored in the Evo Shuttle storage and picking system, the most important properties, such as their shelf life, are recorded and sent to the WMS. The Evo Shuttle provides access to every product at any time.

Die Artikel werden in Papiertüten gepicked. Die Software leitet die Mitarbeiter durch den Prozess.

Focus on efficency & ergonomics

In the Food Fulfillment Center, the system guides employees through the process. Simple guidance and clear information allow efficient work processes, regardless of whether the employees pick fruit and vegetables manually or work at the semi-automatic Pick-it-Easy work stations for fresh and shelf-stable goods. Pick-it-Easy work stations allow ergonomic and efficient grocery picking.

Eine lächelnde Frau erhält eine Papiertüte an ihrer Tür, während Technologien den Online-Lebensmittelhandel revolutionieren.

Sequencing & ideal delivery routes

REWE’s route planning software compiles orders as close to the shipping time as possible and gets them ready for the drivers in the ideal order. Ready orders are buffered in the goods-out area in the Evo Shuttle dispatch buffer and the order containers are automatically stacked for shipment. Thanks to sequencing by customer and optimal delivery routes, the groceries arrive at customers’ homes fast and fresh.

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Innovative partner for online food retail

The core of the automated food fulfillment center in Cologne is our E-Grocer solution. Specially developed for online food retail, the solution makes it possible for groceries to be rapidly supplied to customers. The system successfully incorporates manual and automatic processes, making order processing efficient and reducing both costs and transit times.

REWE’s range of goods comprises over 12,000 groceries – from fruit and vegetables, dairy products and drinks to fresh, frozen and shelf-stable goods – offering customers a vast array of food and beverages online. The center’s high degree of automation allows gentle product handling, and the cold chain is maintained across all areas, from incoming goods to delivery.
The innovative automation solution makes it possible to supply customers with the entire range of food products in the best quality and freshness using state-of-the-art technologies and optimised processes.

A brightly lit warehouse with metal carts holding brown paper bags labeled "REWE Lieferservice." Intelligent technologies set new standards in online food retail, ensuring the organized shelves and clean, orderly space optimize efficient order fulfillment.
A person sits at a desk with multiple monitors showing security feeds, data charts, and digital graphics in a control room, embodying how intelligent technologies set new standards in online food retail. Blue and gray jacket adds a professional touch.

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